public relations

Effective, straight-talking public relations consultancy just when you need it.

About me


I’m of the first from a new batch of Chartered PR practitioners, awarded by the Chartered Institute of PR in November 2015. This is considered the “gold standard” qualification for the PR industry.

I started my career in print journalism at the West Briton newspaper in 2004. I moved into PR in 2006, working both freelance and agency, before joining Cornwall agency MPAD in 2008. I became a director in 2009 and MD in 2014, delivering steady growth including 45% growth during my first year as MD.

My work and research focuses on Agile communications and best practice in evaluating communications activity. I’m most proud of my work in the third sector, supporting charities with brand, strategic communications, procurement, media relations, events and crisis communications.

In March 2016, I became an associate tutor with MOL in Manchester, delivering CIPR qualifications including the CIPR Diploma and Advanced Certificate.

I’m also chair elect for the CIPR South West committee.

• Member of the Chartered Institute of PR

• CIPR Chartered Practitioner

• CIPR Diploma, ILM Level 5 Management


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